Viewpoint
Question: Are health and safety issues at risk of being lost in the current financial turmoil?When business isn't going well - whether it's due to a recession or simply because a company is going through a slow patch - there is a temptation to cut costs by cutting corners. Instead of treating an issue like product and consumer safety as vital to a organization's growth and reputation, it can become just another expense or regulatory requirement. Under those circumstances, organization's will do only what they are required to do by law and nothing more, in an effort to find savings wherever they can.
This can be a false economy as a strategy and can even go so far as to endanger the end user of your products or services. The Corporate Manslaughter and Corporate Homicide Act 2007, The Chief Fire Officers' Association recommendations, Building Regulations and a range of other requirements makes safety and performance an issue that cannot be ignored. Any organization trying to cut corners for the sake of savings may find itself facing prosecution or business restrictions in the long run.
Making certain that your products or services are safe for your customers is of the greatest possible importance and is fundamental to success at any time, but particularly when customers are watching their expenditure.
In our experience at BSI, demonstrating product safety and reliability becomes even more important during an economic downturn, as customers became more demanding, not less. They expect better customer service as well as value for money and proof of quality. Smart businesses realize this and look for ways to demonstrate that their products are worth spending money on, as well as being safer and more reliable.
With three-quarters of the UK population stating that the Kitemark helps them to choose between products, now is the time for companies to emphasize this in their marketing. Kitemark has always stood for quality and trust, and customers appreciate this now more than ever.
Businesses also understand that they need to prove that their products or services have these characteristics. Instead of doing the very least possible, they can use certification as a way to stand out from the competition and keep pace with customer expectation.
If you are hoping to get through the lean times intact, using certification to prove that your products and services will deliver safety, reliability and good value for money should be at the top of the agenda, not an afterthought.
David Ford, managing director, BSI Product Services _________________________________________
"Many organizations are already fully committed to a properly integrated health and safety system and they know that good health and safety is good business. But in the coming months, the economic climate is going to test that commitment in some places and in others there is a much longer standing scepticism/reluctance to embrace proper health and safety, which we must tackle. Exemption from the law or from scrutiny by the regulator is not an option for any organization - a common sense fully integrated approach is not an option either but an imperative for everyone.
"In the difficult and uncertain months ahead I urge employers not to take their eyes off the ball. Good business management will be vital and good health and safety management is an integral part of that. Health and safety contributes positively to competitiveness and should not be sacrificed in times of financial pressure."
Judith Hackitt, chair of the Health & Safety Executive (HSE)
Business Standards © 2010. Editorial produced by Caspian Publishing in association with The British Standards Institution. Editorial opinions expressed on are not necessarily those of BSI Group or Caspian Publishing. Neither Caspian Publishing nor BSI Group accept responsibility for advertising or editorial content, nor for that appearing on linked third-party websites. Reproduction in whole or in part is forbidden without written permission from BSI Group or Caspian Publishing.
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Question: We are under increasing pressure to comply with a growing number of regulations and to maintain growth - while under greater scrutiny than ever before. How can this be good for business?
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